Fortier Gruidl Associates
Market Research and Strategic Analysis for the MedTech Industry


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   RESULTS

The following examples of past projects illustrate our capacity to tap a variety of methods and sources and get the answers you need to support your product and business development initiatives. 


  1. BulletTested the value of a new insulin infusion concept through focus groups with diabetic patients

  2. BulletCatalogued existing and forthcoming non-pharmacologic therapies for congestive heart failure, and assessed the clinical value of early-stage technologies through personal dialogues with KOL cardiovascular surgeons

  3. BulletCharacterized US hospital market for infection control hygiene products through on-site interviews with infection control professionals and hospital buyers

  4. BulletAssessed potential clinical value of a competitor’s core patient monitoring technology through interviews with KOLs in neuromonitoring

  5. BulletConducted in-depth discussions with key US trauma care policy experts and nurse administrators to elucidate factors that influence adoption of emerging treatment protocol concepts

  6. BulletIdentified critical product differentiators and prompted pivotal revision of clinical value positioning for start-up neonatal monitoring venture


  1. BulletConducted large-scale survey of urologists and urogynecologists to characterize current practice standards for surgical repair of pelvic floor prolapse

  2. BulletOrganized and moderated expert panel to assess prospective clinical research pathways to validate a surgical site infection intervention strategy 


  1. BulletCharacterized customer value drivers associated with a proposed disposable device packaging concept through large-scale surveys of nurses and hospital buyers











        


       

2110 Indiana Avenue North, Minneapolis, MN 55422 |  kim@fortiergruidlassociates.com  | 763.529.9075


Dependable market insight for durable business and product development solutions




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