Medtech success begins with insights
Insight-driven medtech marketing solutions
FGA Insights provides market intelligence and marketing services to medical technology companies. We advance our clients’ business goals through highly focused market research and insight-driven strategic recommendations and communications.
Market sizing and forecasts
Market drivers and adoption dyanamics
Customer pain points and unmet needs
Clinical and cost justification requirements
Concept and prototype testing
User environment and requirements
We turn insights into big ideas
—with breakthrough strategy and powerful communications fine-tuned to your market segments and target audiences
For medical products to succeed, clinicians must choose to use them, payers must provide coverage and reimbursement, and healthcare system buyers must purchase them and make them available.
FGA understands the challenges of today’s healthcare environment. As a lean organization with an insight-driven focus we are committed to providing our clients with the deep engagement required to thoroughly understand their products, markets and customers. We bring top talent and decades of experience to each client project — no matter the size or duration.
FGA’s experience encompasses a broad range of technology and clinical markets
- Vascular access
- Patient monitoring
- Durable medical equipment
- Laboratory diagnostics
- Interventional catheters
- Regenerative medicine
- Surgical energy devices
- Surgical soft tissue fixation
- Surgical kitting
- Blood and fluid warming
- Neuromodulation therapies
- Orthopedic fixation
- Critical care
- Emergency medicine
- Urology and urogynecology
- Infusion nursing
- Cardiothoracic surgery
- General surgery
- Chronic pain
We have the agility and resources to ensure on-target, on time results. Our vetted network of collaborators and industry specialists enables us to scale our team to your project goals.
Principal Consultant & Founder
For more than 20 years, Kim has conducted market and technology assessments for a broad range of medtech clients, from startups to multi-national market leaders. With a combined background in engineering and marketing, Kim communicates fluently with stakeholders throughout the medtech environment and delivers relevant, tangible findings that advance her clients’ strategic objectives
Hal has decades of experience as a medtech marketing and market development manager for diagnostic, monitoring, and perioperative companies. Educated as a journalist, he has also frequently fulfilled a marketing communications role, writing and overseeing production of product literature, advertising, PR, industry articles, videos and sales training.
Principal Consultant (Afya Insights)
As former vice president with a global market research and business intelligence company, Bijel managed research and consulting engagements with Fortune 500 as well as small to mid-sized medtech companies and healthcare institutions. She has extensive experience helping companies inform their business growth strategies. Bijel is a highly experienced healthcare moderator and has led innovation and ideation workshops.
We will help you navigate the increasingly complex medtech marketplace and choose the right path to success. Get in touch to schedule a no obligation meeting.
2110 Indiana Avenue North
Minneapolis, Minnesota 55422